Insider Media Group

  • View website
  • Shopify Expert since 03/2016
  • Projects starting at $500


About Insider Media Group

Established in 2012, we are a boutique agency in Melbourne, Australia and our friendly team love working with online retailers and Shopify customers from all over the world. However small, or large your business is we can help you realise your e-commerce potential.

From a basic setup, to advanced theme customisation and online digital marketing solutions, our affordable range of services will help build your business and grow your customers.

We are happy to offer you a free consultation to discuss your needs and advise on what we think will work for you.

Our range of services cover the following areas:

Shopify Expertise:

✔ Full Shopify Store Set-up & Design from start to finish

✔ Migration from other e-commerce platforms such as WooCommerce, Magento, Neto

✔ In house design & development team, no outsourcing

✔ Theme customisation

✔ App installations and setup

✔ User Experience

✔ Existing Shopify Store Tweaks and Updates

✔ Training in maintaining and running your Online Store

✔ Mailchimp Email Marketing Integration

Marketing & SEO:

✔ Google Adwords setup and management

✔ Google Analytics setup

✔ Google Search Console (webmaster tools) setup

✔ SEO setup or checkup

✔ Social Media Marking setup

Additional Services - We have collaborations with some of the best local providers of the following:

✔ Graphic Design

✔ Branding

✔ Content writing or editing

✔ Photography

✔ Custom App development

Contact us now and find out how we can help!

03 8529 9798

52 Testimonials

Bespoke Botanics

Insider Media have been exceptional to deal with. They were efficient, patient, informative and effective in creating a new website for me. Their level of expertise is evident when asking for solutions and options for my new site. They are responsive and ensured that the small details were taken care off. So impressed I have them building me a new site for a second business I own.

ReVeal Smile

Ive had an amazing experience with Insider Media In Melbourne AUS cannot recommend highly enough from the very start and throughout the process of setting up my website they have been wonderful and very helpful with all my questions.
The website is very professional and very easy to use.
Thank you so much INSIDER MEDIA will defiantly be using them again for my other Business.

Our Fine Yarnery

The Team at Insider Media Group have been terrific at liaising with us to create a website very much in line with our brand. They have been most responsive to questions and have been forthcoming with ideas and learning support. We would not be at the stage that we are without the timely support from Insider Media. We now have a well designed and efficient website as a result. Their efforts are very much appreciated.

Matta Clothing

Paul and Ruth were amazing to deal with. Communication was always prompt and they addressed any questions or concerns that we may have had. Ruth and Paul, were wonderful at using examples to further explain or demonstrate a point.

All timelines and expected outcomes were clearly identified at the beginning of our working relationship and all were met within the timeframes outlined.

We would not hesitate in using Insider Media for future projects and would highly recommend them.

Chich Boutique

Very responsive to queries and easy to work with! Always quick to reply to messages and got the job done quickly! Produced the website that I was wanting!

Katies Beauty Kitchen

I have worked with Insider Media group before and have recommended to several clients and friends over the years. I always find them quick, reliable, knowledgeable and creative!!! The perfect mix!!! I like to learn and be able to work with the site myself. They always give me time to teach and explain what to do so I am never left in the dark. It can be hard to trust companies and in the past people have tried to charge ridiculous amounts of money.... I find that Insider Media Group is honest, fair and always deliver and exceed my expectations. The feedback about my site has been exceptional and I couldn't be happier

Bliss in Inverloch

I found Insider Media to be very efficient and helpful. I was guided through the process for setting up a store very well.
I am very happy with the result.

This was our first Shopify website and Insider Media was just brilliant from build through to launch and beyond!

They have great commercial experience and insight and this was evident in the way they built and delivered a website that met all our requirements. They provided us with invaluable advice during the process and were always professional and patient with us while we were learning the Shopify ‘ropes’.

Ruth and Steve were an absolute pleasure to work with – great communication and always willing to assist and answer our numerous questions!

We will be using Insider Media’s services again for our next Shopify project and look forward to working with them again.

Sole Mechanics

This was our second Shopify project with Insider Media and once again they did not disappoint.

This second project was a little more daunting for us than our first as it was a migration from an existing site (Magento ) over to a new Shopify site, but Ruth, Paul and the Insider Media team were consummate professionals providing invaluable advice and support during the entire process.

They delivered a new website that was not only fresh and modern but also true to our brand values. We now have a website that will take our brand and business to the next level. We are extremely happy with the results and so are our customers.

We have found Insider Media to go above and beyond what is required – they have a fantastic customer service ethic coupled with excellent Shopify knowledge and insight. This is why we will continue to use Insider Media for all our Shopify projects.

Thank you, Insider Media, for another fabulous website and for your continued support!

JorgiaKate Clothing

Paul and Ruth were great to work with. The knowledge and understanding that they have of the Shopify ecommerce platform was amazing, so therefore they were able to pass that easily onto us.


The Insider Media Group was a pleasure to work with. Being a small family owned business we needed to ensure that we could seamlessly transfer from Magento 1 to Shopify on a relatively low budget. Insider Media understood what we were after & did everything they could do ensure they delivered a great website while taking into account our circumstances. They did not try to sell us additional services which would have added unnecessary costs and we could not be happier with the outcome of the website.

Herbaceous House and Flowers

Paul, Ruth and the team at Insider media were fantastic to deal with and were extremely helpful! We are very grateful for all of their hardwork!

Top Button Melbourne

Fantastic from start to finish!

Paul and Ruth were both professional and efficient to work with throughout the entire process.

We had engaged a number of website developers to meet our specific criteria however Insider Media were the only ones who took the time and effort to fully understand, analyse and propose a solution or recommendations for our Shopify website.

On top of everything else; they showed genuine interest in being able to bring my business' website to life, which to me, speaks volumes about the passion for their clients.

Thank you both for all your hard work and efforts!

The Loose Lips Tea Co.

Insider Media have been so professional to work with. Over the entire time they have proven to be personable and easy to work with. They understood what I wanted to achieve and executed the plan with ease. I'm so impressed with their work, I will consult with them on an ongoing basis because they made it easy with no stress. The other added benefit is that they were in the same state where I live, so It really felt great working with someone on the same shore. Highly recommended Thank you insider Media you were amazing!!

Small Paw Prints

I can't speak highly enough of Insider Media Group. Ruth and Paul's expertise has been invaluable in guiding me through the daunting process of setting up my online business. They have created a website that both reflects the brand and look I envisaged and have exceeded my expectations of what was possible! I am incredibly happy with the end result. Thank you so much Paul and Ruth.

Jemma Saunders

Insider Media have been nothing short of brilliant to work with. I'm so happy I discovered them and their services. Not only were they prompt in there communication but are always willing to go above and beyond, to teach, guide and support me, in the somewhat daunting process of creating, testing and launching my website womenswear fashion brand JEMMA SAUNDERS. I could not be happier with the end result and would recommend them everyday of the week. Thankyou Insider Media Group for being so great at what you do.

Gunslinger Longboards Australia

Ruth and Paul are very, very good at what they do. From the outset they knew exactly what we wanted and the brief we gave them was tested for understanding so that when it came to implementing our store, they had pre-emptied and resolved design problems and implemented solutions before we could raise concerns. Communication was also phenomenal and design specifics we asked for were again tested for understanding and implemented so professionally. Aspects of Shopify we did not even know existed, were highlighted to us and implemented and these will undoubtedly have an enormous impact on our store. Our online store also feels incredibly seamless and easy to navigate, from the Home Page to Gunslinger Longboards checkout. As the owners of a premium product, Gunslinger Longboards Australia are very happy to have entrusted one of our most valuable assets to The Insider Media Group, and we hope to have a long and fruitful relationship with them. Thanks again so much Paul and Ruth!!!


I highly recommend using Insider Media to build your Shopify store. They understood the look we wanted for our brand and what we wanted out of our website. The service was quick, professional and well priced. We are very happy with our website and will continue to use Insider Media for future support.

Soothe Essential Products

Paul contacted me within the hour of my initial enquiry, and explained without jargon how Shopify could work for us and our business. Ever since then the process has been a dream run - delivered on time (three weeks) and not a cent over the quoted price. Ruth has been outstanding. She was specific about what information she needed for each stage of the store development, and delivered outstanding results. Nothing was too much trouble, help was there whenever we needed it. We are thrilled with the results of our store, and have already started recommending Insider Media Group.


Insider Media immediately jumped to our rescue when 2 weeks before our launch, our previous web developer advised that they could no longer assist us. Literally the morning after my cry for help, Paul responded via email ready to help us out. We provided a brief of what we wanted and within a week, Paul had a strategy in place and we were well underway.

Paul and Ruth were so professional throughout the entire process and they kept us informed constantly. Nothing was ever too much trouble. They listened to what we wanted and they explained everything to us in detail. They were also very patient with the myriad of queries we had for them! Both Paul and Ruth have exceptional Shopify knowledge and expertise and their knowledge of SEO was great. They even advised us of things we didn’t realise we needed.

We would absolutely recommend Paul and the team at Insider Media. We are so glad that we had the opportunity to work with them and we cannot thank them enough. We absolutely love our new website and we look forward to working with them again in the future.

Julie Rouleston

Beautiful Boss Jewelry

Paul & Ruth from Insider Media have been an absolute pleasure to deal with and provided exceptional seamless customer service and advice to get perfected and operational.

From our initial request for assistance they quickly provided their experience and exceptional expertise and knowledge to come up with a great design which is exactly what I wanted to portray for our customers.

We highly recommend and endorse Insider Media!!

Seductive Fox

The Moment i Spoke to Paul on the Phone he was extremely honest with what i needed as a Startup Business, i felt as though it was the best company to go with as all others had quoted me ridiculous prices but Paul and Ruth went for exactly what i wanted! I am so Happy with My website, i couldn't recommend a better company.


I chose Shopify to start my ecommerce business and found myself frantically trying to teach myself how to work it, rather than actually run my business. That's when I found Insider Media Group. Paul and Ruth made the whole thing an absolute breeze and my website is almost exactly how I invisioned it!
Cannot thank Insider Media Group enough :)

Annie and Islabean

From the first phone call with Paul, I knew I was in good hands. They were very accommodating with working with a limited budget. They kept costs low, stayed within the budget and never tried to "up-sale" me. They are brilliant at their jobs and produced a beautiful, fully functional website. They were very supportive and happy to answer any questions. (And there were many) Nothing was ever a problem. They are genuinely nice people and I have lost track of how many extra things Ruth did for me, free of charge. They take pried in their work and want your business to succeed as much as you do. I couldn't recommend them more highly.

Really happy with the service from Insider Media, they were quick to quote and flexible when I needed extra work doing.
I have found their support very good and they are quick to help and/or rectify any issues.
They have created a beautiful store that I am proud of and will be able to manage after their initial set-up.
I would highly recommend their services to anyone needing design input aswell as a sound functioning website.

Betty Lane

The team I worked with were fantastic. Very good at communicating, Paul and Ruth explained everything in a way that was simple, straightforward and easy to understand. They had a lot of patience with me and my ideas, and often replied to my emails - very late into the night and were never too far away when I needed help!

HER Empire

From my very first consult with Paul over the phone about my website redesign I knew Insider Media was the perfect fit for my small business.

What I valued most was the honesty Insider Media brought to the table in what they felt from their professional experience I needed instead of just trying to sell me as many add ons as possible like some other companies I had enquired with had done.

For a very reasonable price I experienced exceptional service from both Paul and Ruth throughout the project with a super fast response to all my requests.

I'm so happy with my site redesign and the service I received that I am now using Insider Media on a regular basis for all my SEO and marketing needs.

Definitely would not hesitate to recommend them!

Owner of HER Empire

Wilo Green

Extremely lovely and personable to correspond with. Listened to my vision and created exactly what I wanted.

Fitness Outcomes Australia

For our business, jumping into the world of online sales was a daunting task. After numerous quotes & meetings we almost reconsidered going forward with the venture until we came across Insider Media group who were so professional and easy to deal with. From the get go, they explained the process of setting up online in easy to understand terms, gave an honest assessment of what we could achieve within specific constraints of our business and necessary time frames and how to make the most out of the Shopify platform. The end product was excellent, and the after service continues to exceed expectations. Paul and his team have helped tremendously in making the transition from retail to online and the customer feedback has been excellent in terms of the website aesthetic and easy to use ordering model, which was all created and planned by Insider Media Group. I would highly recommend these guys for anyone looking to grow their business in the online space!

Saxx Underwear

Inside Media are fantastic. We set up our first Shopify Store and came from a long way back in terms of our understanding. Inside Media went the extra step within the original budget to overcome some of our own shortcomings and delivery the project on time and on budget. We went on to contract Inside Media to assist in our SEO and AdWords campaign to help drive additional traffic to our store which yielded great results, quickly. They remain our partner as we expand and grow our online offering.


The dream team from Insider Media Group were an absolute pleasure to work with on the design/build of our gorgeous new e-boutique.

A massive thank you to Paul and Ruth for your expertise, professionalism, friendly nature & most of all, for bringing my 'dream' website to life.

You guys ROCK & I would highly recommend them to anyone!

Thanks again IMG!

Owner, You.Rock.Style.


Could not have asked for better people to work with in building my site. Paul and Ruth not only really know their stuff, but they are genuinely all round nice folks! I was really overwhelmed at the prospect of setting up a website but these guys made the process so smooth and easy. They truly went out of their way for me and I look forward to working with them again in the future.

Colour and Spice

The team at Insider Media Group were extremely easy and professional to work with and communicated well throughout the entire project. They understood our vision from the initial consultation and delivered all we asked for and more on completion of our website. They are true experts in the field and we found them to be very responsive, patient and prompt when assisting us. Nothing was ever a problem or too hard. We couldn't be happier with our experience with the team and are thrilled with the website itself, and would not hesitate to work with them in the future.

The Stunna

Working with Insider Media was so easy and quick. I had issues with a previous web developer and Paul reassured me that he would be able to redesign my website to how I wanted it. The Insider Media team are so helpful, experienced and are great at communicating. Paul was always willing to help with things outside of the original scope, and my website was delivered on time and to a very high standard. I would highly recommend using Insider Media for any web development needs.

Sip Bubbles

What a pleasant experience! I needed a website , and I needed it fast! Paul and Ruth were professional, efficient and did a FANTASTIC job in creating a website for Sip bubbles. They showed me examples of websites so they could get a feel for what I wanted. They were patient, approachable and amenable. They went above and beyond my expectations. I would highly recommend Insider Media to anyone. Thank you! Rachael Hrstich

Two weeks before Christmas, tight budget and at my absolute wits end with my previous web developer, I turned to Insider Media. Jaded and stressed out, I wasn't expecting much.

Insider Media not only understood my situation, they went above and beyond to help my start up get up and running. Paul and Ruth actually listen to what you need, then hustle until the works delivered as promised.

Singing Magpie Produce

Totally loved working with Ruth and Paul. They created a website exactly how I wanted it and in a very timely matter. Ruth was very attentive to my questions, requests for changes and questions about Shopify. I would thoroughly recommend them for any business. Our website is simply glorious and really portrays our produce for sale perfectly.


Working with Insider Media Group has been a very positive experience for CAPE CAPRI. As soon as we chatted to Paul we knew we were in safe hands. Both Paul and Ruth have been great to deal with and I would highly recommend them to anyone! CAPE CAPRI is still working with this incredible team and together plan to achieve a lot in 2017! Thanks again guys.... you rock! X

Lola Mindi Boutique

Insider Media Group went above and beyond in helping set up my Shopify website . When I was looking for a Shopify Expert to help I had started trying to set it up myself, I wasn't totally lost but wasn't sure what to do next and I was just wasting time! That's when I contacted Paul and Ruth - before I knew it everything was done! These guys are excellent to work with. If I had a query or a problem I had a response straight away. They also set up a lot more things that I did not realise had to be done. I cannot thank Paul and Ruth enough for all their help and advice, thanks! Lola Mindi Boutique

Arlo Interiors | Life.Style

Paul and the team at Insider Media group made the daunting task of building a beautiful, user friendly website a breeze. The team took all my ideas on board and adapted them to ensure my vision for the consumer experience could come to life while still ensuring the site functioned optimally.
I am absolutely thrilled with the finished product, and thank my lucky stars I came across Insider Media Group.

C de C Shoes

Paul and the team met standards and produced a stunning website at a reasonable price and quick time frame as requested. After having trouble with so many website producers, we're so happy to have stumbled across Insider Media! Our ideas and thoughts were listened to and put into place quickly! Thank you!

Ansan Outdoor Furniture

Insider Media were an absolute pleasure to deal with from the initial meeting right through to our go live and post maintenance of our site. Both Paul and Ruth demonstrated exceptional shopify expertise and broad internet and seo knowledge.

During our design process communication and responsiveness was exceptional when compared with other industry companies we've dealt with in the past.

We thoroughly recommend and endorse Insider Media for all IT planning and implementation!!

Signature Equestrian

Insider Media developed exactly the look we were after for our website. They were extremely professional to deal with at all times and prompt with their service. Our website is an Equestrian Clothing brand and they were able to understand our needs and the needs of the customers.


They were absolutely fantastic! when I first contacted them I was unsure of any clear layout for my site. After an exchange of emails and very quick responses they laid out a plan for their services and a comprehensive list of everything they would include. Paul and Ruth delivered on everything and even went further adding some extras I had not even thought about.

They provided insight and gave me advice for going forward and all in all designed from scratch an unbelievable website, I just love it. I highly recommend Inside Media, completely professional and insightful, they know what they are doing.

A very happy customer,

Oliver Barnes (


I wish I had found this group earlier!!

These guys are fantastic. Quick, Attentive, Professional, Friendly, and well priced!!

I won't be going anywhere else again!!

Thanks Insider Media Group for giving my website new life!!

Mens Botanics Skincare

Paul and the Insider Media team were a pleasure to deal with. All I we needed to do is provide them with a concise brief and they created a site that was exactly what I we envisaged and also represented the Men’s Botanics Brand of being clean and natural .

The website is easy to navigate and also aesthetically pleasing to the eye, which is what you want for a Brand that is about healthy, organic men’s skin care.

Not having any Shopify experience Paul was able to reassure me on the Shopify platform abilities while also guiding me throughout the whole process from transferring my existing domain through to setting up my own email account through google and a coming soon page, while the website was being developed.

When you are a new start up, you want to be sure you are working with a company that understands what is best practice in terms of website development, SEO and ecommerce.
I have no hesitations in recommending Insider Media Group.


Owner, Men’s Botanics

Little Lady Bags

Ruth and Paul from Insider Media Group were fabulous to work with and kept everything simple. They understood our brief and delivered a great result.

We are excited to have moved to a much more responsive platform which is simple to navigate and use.

The team at Insider Media Group are extremely professional, engaging, easy to work with and their services are excellent value for money.

We would highly recommend them and are very very happy customers!


Lisa & Viv from Little Ladybags

Pili Pala Pieces

Paul and Ruth at Inside Media were great to work with. They listened to my ideas and added their own valuable insights into what we could do together to update my tired looking website. They promptly answered any questions I had along the way and provided easy to follow advice about how to operate the backend of the website.

I can strongly recommend working with Inside Media and the service they provide - they were very supportive, listened to my ideas and, most importantly, were easy to work with and get in touch with as issues/queries came up.


The team at Insider Media Group are truly amazing and professional. Our website and business has gone to the next level because of their expertise and knowledge. We highly recommend them to anyone wanting top notch service. You will not be disappointed with these guys.


The Insider Media Group are Shopify experts and a brilliant team to work with to convert my online homewares store Burbia to a much faster and integrated Shopify platform. Tailoring in some much needed customisation, and helping to showcase all the tools, apps and seo benefits selling through the platform will bring. Very happy customers!

Junior Flyers

For someone building a website for the first time, Insider Media were fantastic. Paul and Ruth explained everything really clearly, and were patient and helpful with my many questions prior to the launch. They did the work on time, and the website is exactly how I imagined. I would definitely recommend them!
Vanessa at

Bohemian Skin Natural and Safe Skincare

We could not be happier with the service that we received from Insider Media Group, they went above and beyond our expectations when creating our website package.
We would highly recommend them to anyone.

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