About Ethercycle

“Most agencies have it wrong! They focus on design, not revenue.”
→ Read a letter from Kurt Elster and grab our totally free resources…


Hi there–

Looking for someone to help you with your Shopify store?

Let's be honest: aren't you really looking for someone to help you make more money online with your premium brand?

Don't worry, it's OK to think about it that way. You may say you're looking for help with your website design, but that's just a pathway to your actual final goal: more money. That's where we think most designers and business owners get it wrong- they make their decisions based on what looks cool instead of on what increases their revenues. Unfortunately, pretty won't necessarily grow your business or improve your bottom line.

Ask yourself: What would you do with 10%, 20% or even 50% more money than you are currently making? (Take a few seconds to daydream.)

Since 2009, our agency, Ethercycle, has put startups, online retailers, Inc5000 businesses, and businesses like yours in the strongest position to yield the best results from every visitor to their websites. Starting in 2014, we've focused our 3-man team exclusively on Shopify because it's where we achieve the best results.

In fact, we're so good at it, we helped Rolex strap manufacturer and two-time Kickstarter success story Everest Bands see triple their revenue in just nine months, helping them reach their first million dollars in annual sales.

Maybe that's why their owner, Michael DiMartini, said:

"With the increase in traffic and better conversion our online sales have tripled since meeting Kurt and the guys at Ethercycle. Do not waste your time and money with others, go with Ethercycle and see your sales increase."

It's no surprise, we literally wrote the book on this stuff. It's called, 'Ecommerce Bootcamp,' a how-to guide for building a strong, durable Shopify store. Based on experience from real Shopify stores, it's packed with actionable advice on building a 7-figure Shopify business. (And because we focus on automation tools you can balance it with an awesome, well-lived life.)

We just love helping successful Kickstarter folks continue their success on Shopify. In addition to Everest Bands, we've also helped other Kickstarter and grassroots successes such as RecycledFirefighter, NakedFilter, and KeySmart all grow their businesses.

If you're doubtful, you can read dozens of positive testimonials from happy Shopify store owners below. It'll give you a range of businesses and examples that we've worked with. And if you're still not convinced that we're the best at what we do, I want you to ask any one of them about us.

Would you get excited about similar results? It's okay to say no. We're not for everybody.

We may be a good fit if...

1. We like each other! (I only accept clients whom I like and like me.)
2. You're interested in honest advice to further your business.
3. You sell your own private label products.
4. You pay your bills promptly.
5. Your business is on Shopify (We work exclusively with Shopify store owners.)

If you do see a fit, message me, and we'll schedule a 30-minute phone consultation to discuss the details of your project.


Kurt Elster, MBA is Senior Ecommerce Consultant and founder at Ethercycle, host of The Unofficial Shopify Podcast, author of Ecommerce Bootcamp, and Ecommerce Hacks Weekly.

PS: Here are some free resources for you:
–> https://ethercycle.com/resources/

53 Testimonials

Before buying working with Ethercycle, my biggest concern was time. I needed to transfer my online store to a new platform in less than a month. I knew I wanted to use Shopify, but I also knew I didn't have the time or expertise to make the transfer on my own in that short amount of time. Kurt and the folks at Ethercycle took care of everything for me. I just provided some direction and a few files, and they took care of all the rest. They got the job done in just a few weeks and I didn't have to think about it all during that time. Saved me time and bandwidth! I loved that that they took care of EVERYTHING. I didn't have to keep checking in on them or telling them they did something wrong. They just got the job done. I'd recommend Ethercycle for the business owner who already has too much on their plate. Sure, creating a Shopify store is something you could do yourself, but you'd spend days messing around with things to get them just the way you want them. Save yourself the time, bandwidth, and hassle by having the pros at Ethercycle do that for you.

Jena Richards Weddings 7 months ago

"I can't thank Kurt enough! I so appreciate everything he's done, my new theme looks fabulous and I know people will want to shop now! The work was completed quickly, he responded to all my emails within the same day and in a couple of weeks he was finished with the project - so impressed with his website rescue... my site is more than I expected. Kurt is truly a "master of his art", I highly recommend him and I will definitely continue with Kurt and Ethercycle as my Shpify Experts.
Elsa P.
Jena Richards Weddings

Made Man Nutrition 9 months ago

Kurt and the Ethercycle team have been amazing! From initial consultation to web development to ongoing recommendations regarding everything from useful apps and online marketing, their level of service and their expertise are exceptional. I can't say enough good things about these guys.

Strapped Watch Company 9 months ago

When I got in to ecommerce, I started with a store on another platform I put together myself but was never happy with the design, features, or performance. Once I decided to move to Shopify, I looked for a local expert and after talking to Kurt, decided to give Ethercycle a try. They were enthusiastic about my products and knowledgeable about ecommerce. Once I sent them my products, Kurt went to work on photographing them in a spectacular fashion, and setting up a store based on my brand. Once setup, we work collaboratively to complete my revisions. The result has exceeded my expectations, and I'm looking forward to future wins with Ethercycle.

Cloud Forge Vaping 11 months ago

The site Kurt built for us looks fantastic. We honestly couldn't be more pleased. Kurt assembled the site that we were hoping for. He saved us a lot of time by building the initial site based on his experience of what is successful, and then revising it with us together. Kurt and his team are diligent, quick, and completely competent. He's a real pro, and we appreciate it.

Everest Wholesale 11 months ago

After a very successful redesign of our website and a clear increase in conversion by using Ethercycle we decided to go a new direction on our B2B sales with them. Our issue was that we were using our retail site to also process our B2B sales which was both confusing for our sales team and our clients. Plus, the retailers that sell our straps did not have an easy and quick solution to purchase items after our business hours or if they were in a rush.

Ethercycle created a simple, clear, and concise secure retailer environment for our sales team to use as a CSR system and to boot our retail clients have 24 hour access to easily purchase a single item or 20 whenever. Additionally, we started using a simple email campaign to our retailer and it has dramatically helped increase the sales performance. To be honest our ROI with this simple platform addition has been around 15 times what we invested in it.

If you are looking for a retailer/wholesale solution do not waste your time trying to add an app, have the staff at Ethercycle apply their Shopify solution. We have been delighted with the results and our clients absolutely love it.

RipnRoll 12 months ago

After reading Kurt's fantastic newsletter, I reached out to him about adding a few new features to my site. After a quick chat, he took care of our issues same day. Thanks, Kurt!

Just Porter 12 months ago

I'm grateful to Kurt for sharing insightful information with me about my site! It means so much when someone goes above and beyond. Especially, because we're still growing.

Bdrivensports 12 months ago

As a first time ecommerce store owner, I can't tell you how much Kurt's prompt responses meant to me. It's been hugely beneficial to have access not only to his experience, but his promtp turn-around time for both support issues and advice is beyond exceptional.

If you need someone to take your site to the next step and do it promptly I would be recommend him day and night.

B Driven Sports.com

headphone.com about 1 year ago

Kurt helped us develop a great price match tool, provided us insights in his first call with us, and conducted a survey of customers that generated actionable insight to drive our marketing strategy forward. Hopefully we’ll be able to implement all that he mentioned.

Kurt is the very professional and knowledgeable. I have really enjoyed working with him and will continue to do so as our business grows.

Reaver Systems about 1 year ago

I'm a do-it-yourselfer as most of you probably are. And you probably think what you created is pretty damn good! After all, it's your baby... right?

I'm like you: read enough blogs, subscribed to enough lists, and watched enough YouTube videos, and I can figure out all this ecommerce stuff.

I mean come on... it's not rocket science!

Until... you don't know what you don't know.

Kurt from Ethercycle told me my site was "pretty good" but could be better. So I listened.

He suggested a newer, more responsive premium theme. I was using a basic, simple, free theme that I thought was fine.

So I followed his advice, spent the cash for a premium theme. I was blown away by the easy of use and the plethora of options a premium theme contained!

Thanks to Kurt's suggestions, my store improved.

My bounce rate dropped from a high of 61.88% down to a whopping 48.74% over the same time period compared with the old vs new theme.

That's a 21% increase in what I call the "stickin' around" rate!

But here's the real meat...

An 89.1% increase in top-line revenue over the same period!

If you want improvements like this, you should talk with Ethercycle.

Nufoot Shoes about 1 year ago

Ethercycle helped us refine our goals and then adjust our marketing campaigns to match those goals. More importantly, Kurt helped us understand the reasoning behind the decisions so that we can continue to build on this strategy ourselves as well as apply the new skills to other areas. I would contract with them again for sure - and probably will!

3NINES about 1 year ago

Working with Ethercycle was a very gratifying experience! The thing I loved most about working with Kurt was that he listened to my needs and gave me an honest approach on how to optimize my website and business. He advised me against spending money on things I didn't need even though he could've made more money from charging me for those services. In this day and age that is a rarity and I couldn't be more thankful! He completed his work in a timely manner and the communication was great. He always answered my questions and took the time to explain things to me that were more complex. I would highly recommend Kurt Elster & Ethercycle to anyone who wants to improve their Shopify platform and attract more customers. Thanks again Kurt!

Haute Goat about 1 year ago

We were very pleased with the work done by Kurt Elster and Ethercycle. He delivered as promised and ahead of schedule. He was very clear in our discussions, extremely responsive when we had questions or needed polishes on the site. And he has been terrific on the follow-up, working with us to get our numbers and conversion rates up. I'd give him 5 stars.

Shamirah about 1 year ago

Omg Kurt is the BEST! I cant even say enough about the amazing support I have received from him. He helped me start up my online boutique from having nothing done to getting my first sale within a month! This guy is truly the best, and very knowledgeable. I reached out to him all time, and I am sure he was rolling his eyes at me half the time but he never made me feel bad about it and he tried to answer all my questions with patience! I know my store would not be up and running without him today. Thank you Kurt, truly, thank you. If anyone is debating on whether or not to use Ethercycle...Dont debate. Just do it. You will not regret it. Julie

Condition Culture about 1 year ago

Ethercycle was fantastic. We had one phone call to get introduced and for me to explain the high level needs of the project, and from there everything was handled via email, which is my preferred method since I'm juggling the day-to-day of my business. The outcomes were great - they worked efficiently, listened intently, and communicated clearly. They also made some solid recommendations based on best practices, which gave me confidence in their ability, and also made my site better. In addition to that, they were fast, fast, fast. Would certainly work with them again, and would gladly recommend.

Padgett Hoke over 1 year ago

I had a wonderful experience with Ethercycle! Kurt has been incredibly fast with his communication, - very detailed and thorough. He was very professional and knowledgable and really easy to work with. He promised quick turnaround on the services I hired him to complete, and he delivered in lighting time - exceeding my expectations. I would recommend Kurt in a heartbeat to anyone looking to further their Shopify business. I am excited to see the results of his hard work and look forward to utilizing his expertise to further my jewelry business. Thank you very much Kurt!

Excellent work from the guys at Ethercycle. Kurt was a pleasure to work with and dealt with all of my issues promptly and had me up and running with the tweaks I needed done within 10 days of our initial meeting! Don't look to anyone else...these guys are great!

Nick Venson
TourStockPutters.com Owner

Astro Gallery over 1 year ago

Kurt and his team are a fantastic bunch of folks — always willing to meet you where you need to be AND go above and beyond, utilizing their past experience optimizing storefronts to make the best of your project. I'd highly recommend Ethercycle and hope to use them again for more projects down the road!

SBF Motorsports over 1 year ago

Kurt was awesome! He has solutions for any budget which was refreshing considering the other companies on here seem to target a specific price. He had my new design / site up and running in less than 1 week! He's a true expert at what he does. Regardless of your budget or your web design skills I STRONGLY recommend contacting Kurt to get a quote. Before you spend thousands of dollars you need to talk to Kurt at Ethercycle first.

I will hire Kurt / Ethercycle for all future shopify design projects. Contact him now, you won't be disappointed!


StudBuckets over 1 year ago

Ethercycle was fast, professional and thorough. They also were very helpful and customer service oriented. There were certain things that instead of charging me for, they showed me how to do myself and saved me money. This focus on customer service rather than compensation is rare!

MyCaseGenie.com over 1 year ago

Kurt with Ethercycle turned MyCaseGenie.com from plain and boring into a professional, clean and fun website to use. Kurt always responds quickly to my emails and solves any web page needs promptly, in my business this is very important! I consider Ethercycle a part of MyCaseGenie.com's team. Thank you for your Services!

Bodhi Designs over 1 year ago

Kurt was fantastic from the beginning to the end of my website creation. He's very knowledgeable, patient, promptly responds to email questions, completes work on time & delivered a well done site. He's a great developer, I highly recommend him.

Daniyela B.

Longstem Organizers over 1 year ago

After doing some research we decided to go with Ethercycle in re-designing our web site into a shopify eCommerce site. They took our non-functioning web site longstem.com and transformed it into a slick, easy to navigate and use site. They were responsive and knowledgeable throughout the surprisingly fast process. We are now up and running and couldn't be happier. With so many choices out there you just never know, our decision to contract Kurt and Ethercycle was the right one. Highly recommend.

All Speed Innovations over 1 year ago

My previous experience with a website design company was terrible, they gave us what I considered a fair price but the website never got finished, it was not mobile responsive and was poorly laid out for eCommerce. To top it all off, it took them nearly a year to put it together. Our traffic was terrible and the sails showed this. The store back end was useless and updating my site was also nearly impossible without paying the company that built it to update it even though it was not complete to begin with.

Kurt was able to work with us and understand exactly what we were looking for. He helped us choose Shopify as out new platform. He gave me a timeline and exceeded it. The only hold ups were of my own doing and every time I needed to contact him for an update or to edit something on the site it seemed like it was done within hours if not minutes. The site came out great and it looks exactly the way I wanted it to. He nailed almost everything on the first try.

The site it too new to see if the changes will pay pay off but the feedback I have gotten so far leads me to believe it will. Everyone loves the new site and I already see some improvements in only a day. Thanks Kurt!

Vaporoff over 1 year ago

Wholly Crap! fast and efficient, if you need a great programer Kurt at Ethercycle can get it done! WOW

Fit City Foods over 1 year ago

Ethercycle has been a lifesaver for us! Selling online in the Food industry can be challenging, to the point of being completely overwhelming. It's a completely different animal (monster!) than in-restaurant process. Ethercycle met my crazy customization requests head on. Their expertise and lightening-fast project completion time has allowed me to meet my goal deadline and offer a shippable Frozen Food line that will take our business from a local to multi-regional level. If you're on the fence about choosing an expert, go with Ethercycle, you won't regret it!

Closet Barcode over 1 year ago

Ethercycle was great to work with. They did a lot of customization to my site to give it more of a polished feel. They were able to give me more areas on the site where I could include more content or special items. Since these changes have been in effect people have been clicking on them. This allows me to show potential customers content they may not have seen otherwise and keeps them on the site longer.

I was very impressed with how quickly everything was done and if there were any glitches they were fixed immediately.

I highly recommend them.

Anshion Health over 1 year ago

Kurt really helped me get out of a bind. My former site developer stopped doing business in the middle of the project. Kurt stepped in and finished my site within 2 weeks, meeting my exact requirements. Would highly recommend him to anyone.

Wall Decal Headquarters over 1 year ago

I sent a question to Kurt, he responded within 10 minutes. After he gave me a estimate he had my issue fixed within a hour in a half. Very, very satisfied. I totally recommend him for anyone having issues with their shop. -Mike Gholson (walldecalhq.com)

luxwatchstraps over 1 year ago

During the last few months our website was not growing and our sales were flat lined. We came to Ethercycle to increase conversion and to increase traffic. Kurt, Paul and Dave all seemed confident and full of good ideas. They seemed to pinpoint a lot small issues that were minor for them to fix but for me seemed overwhelming.

First, they started by making our site run faster and fixed all the "minor" errors that were making the site look fake and cheap within 7 days. This almost overnight doubled our conversion. Within three weeks our investment was paid back. Second, they introduced us to a grouping of low cost online marketing that increased our traffic by three times. With the increase in traffic and better conversion our sales have grown by six times since meeting Ethercycle.

Do not waist your time and money with others, go with Ethercycle and see your sales increase.

Wholly Craft over 1 year ago

Great experience. Super quick service and excellent communication. We had a few updates to make to our site after we moved our physical business location and they were done efficiently and to our specifications. I'd work with Kurt again in a heartbeat and would recommend his services.

Driven Fabrication over 1 year ago

I contacted Ethercycle because I didn’t have the time or experience to get my Shopify store looking as polished as I wanted it to. After talking to Kurt on the phone, I bought his Website Rescues which got my store looking finished and professional. Weeks after we’d finished, when I had new ideas for the site, he did them at no cost. 5/5 would recommend :)

Faucet Galaxy over 1 year ago

Kurt, Paul & their team designed my website after going to 3 different web design firms. They not only covered all the basis that the other firms charged me triple for my results exceeded 10X'S what the other firms were able to do combined! With regards to sales, marketing, generating leads, etc... Would highly recommend Ethercycle!

Neil Isaacs
Faucet galaxy.com

GREERChicago over 1 year ago

Kurt was knowledgeable and service-oriented from the start. He was very accommodating of our design requests throughout the process which was key to us. Most importantly, before the changes Kurt made, 6% of our visitors added items to their cart and 1.3% purchased. Almost immediately these statistics improved and now we are at 9.6% of visitors adding items to their cart and 2.5% purchasing. Kurt is the best.

Buiced Liquid Multivitamin over 1 year ago

This was my first time hiring an outside developer, I am VERY pleased with the quality of the work Kurt and his Team did for me, so much so that I for sure am planning on having them help me with more things. His communication was PROMPT and VERY GOOD, and he was very responsive and open to me feedback in order to accomplish things that was I wanted them to look.

Overall, I highly recommend Ethercycle, and as I said, I will work with them more. If you want to see what they did, they coded the ability for me to Embed a YOUTUBE video on my Slideshow that is part of the REACT THEME, which is functionality that was not there. Take a look at www.buiced.com and you can see for yourself. They also enabled the URL for each Slider to Open in a New Window.

Ray Doustdar
BUICED Liquid Multivitamin

The Urban Hippie over 1 year ago

Kurt was awesome...talked me off the ledge a few times and delivered as promised. I look forward to using Kurt again. He took my website from an amateurish attempt, to a polished and completed look. What I appreciated the most was the scope of work he created at the "beginning" of the project, so I knew what to expect...and he did deliver. Thanks Kurt

edpincombe over 1 year ago

My experience working with Kurt at Ethercycle was great. I explained what I wanted to modify on my theme and he quickly quoted me a price we agreed on. When the job was done I was charged less then the quote because the work took less time then estimated. Honesty and quality like that are hard to find. Hope to work with Ethercycle again in the future.

Socks & Laces over 1 year ago

Delivered everything as promised, and were very easy to work with. Would refer to anyone looking for excellent service and great product knowledge.

Routine Baseball over 1 year ago

I worked with Kurt! Very knowledgeable and easily accessible! Even crushed some late nights for us! Excited to launch the new website!

KirondeHaberdashery over 1 year ago

"Wow , thanks for all your help! It was quick... you really made this process easier and fun for me, Appreciate it!"

This was my 1st online business launch, and utilizing this company made the process of web building/site enhancements great,
Thank Again,


Crisp! Mobile Grocery almost 2 years ago

We contacted Ethercycle with a list of changes to improve the functionality of our store, within 72 hours of reaching out to them, they had completed them. They're a great resource for any growing business

BZbox almost 2 years ago


Everest Horology Products almost 2 years ago

The staff at Ethercycle has been excellent to work with. First, we had a lot of SEO issues that were causing a competitor to rank higher then us on google, yahoo, bing, etc. Second, our site lacked a "put together" look that we wanted to present. Third, our images were great looking but were simply to big and causing us to have slow load times and our bounce rate was high because of it. After Kurt and his team organized a very large list of items, they quickly went to work on fixing those issues and many more. They were affordable, great to work with and quite frankly nice. I have had to become knowledgeable about online e-commerce but still needed help from the team at ethercycle - they didn't talk down to me or talk over me (everyone hates that). Instead they mapped a great plan for our website's success and I intend to use them to keep helping us sell more product. Thanks from Everest Horology Products!! ( www.everestbands.com)

BidetHealth.com almost 2 years ago

They did a great job! Made it painless, pleasant and most of all hassle free to maintain and update my Shopify store. Their fast turn-around and expert advice would be an asset to any business.

A.MOAY almost 2 years ago

Ethercycle is fabulous! Swift, friendly, and all around a hardworking group. They helped me make the changes I needed for my site and everything looks better than before!

BandonDunesGolfShop.com about 2 years ago

Working with Ethercycle has been a great experience. They're straightforward to collaborate with, and provided excellent support throughout development and after launch. We entered the project with the goal of re-vamping the design of our site to improve mobile and tablet conversion rates to increase overall revenue per month. Ethercycle was completely aligned with our goals and priorities and the results are a reflection of that. Since launching our new site we’ve had the following metrics improve:
Mobile Conversion Rate
Tablet Conversion Rate
Bounce Rate
Revenue Per Month

I'm looking forward to future wins with Ethercycle!

Aqua Coat over 2 years ago

These guys were recommended by a close friend of mine, and were great. They answered all my questions, got to know me and my business, and had my new website up and running quickly.

Invisible Threads Clothing over 3 years ago

ETHERCYCLE ROCKS! Incredibly helpful and terrific customer service. If it wasn't for Kurt, who I speak with and who has done work for me, my shop would still be under construction. Based on a true story.

Midwest Discount Medical almost 4 years ago

These guys are great. Because they were local I met with them (probably not necessary but nice in my case)and reviewed needs. They turned around the work 100% correct, on time and on budget.

I'll be working these guys again on projects large and small.

Faucet Luxury over 4 years ago

I chose Ethercycle because they listened to what I wanted and took the time to understand my vision. They built a website that far exceeded my expectations.

amlingscycle over 4 years ago

The folks at EtherCycle are very professional. Their creativity and talent brought our site online in an efficient manner.

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